From the briefs that were given my group which consists of myself, Laura and Alina have selected to do create a promotional package for the release of an music album which will include a music promo video together with a cover for its release onto a CD, and a magazine advertisement for the release of the album.
Our aim therefore means we must select a genre to follow and then create a CD cover, advertisement and music video to represent it. After much discussion we have come up with the idea to create a promotion for a clubhouse, funky, bassline song. This will appeal to people aged eighteen and above and therefore reflects the very niche market that it is aimed at. Because many of these tracks would be played in a club were you must be eighteen or above to enter. Also many of these people are going to be interested in having a good time dancing and drinking along to the track, this consequently shows the lifestyle choices they make. The style of our music video will therefore represent a new postmodern era as we plan to take elements from the past, present and future mixing them all together resulting in the creation of a eye catching promotion of the latest artist to hit the bassline music industry. Finally the institution that we plan to be signed to is Birmingham bassline, this label reflects the bassline industry and is the epitome of what is out there today. It is the label which our artist is also currently signed to which interlinks the whole project together.
Friday, 29 January 2010
Wednesday, 13 January 2010
Digital Technologies Skill Audit
Throughout the years i have been studying media studies i have accumilated many skill in the following digital technologies.
For example when using desktop pulishing i can:
- Create text boxes
- Change size of text box
- Insert text
- Change the size/colour of text
- Layer objects
- Change order of objects
- Rotate shapes
I can also use the softare Photophop and by doing so i can:
- Add delete backgrounds
- Change opacity
- Layer images
However when it comes to using equipment such as a camcorder's i lack a in depth knowledge in oredr to produce a high qulaity piece of media. I can use a tripod, load a tape, zoom in and out. But i am unable to apply different seettings such as making it black and white. I am also untrained when editting video footage as i unble to cut footage, move footage, change time speed, add effeccts, remove sound, rewind movies and create them. I can however capture footage, this may be a bassic skill but is essential when creating the piece of media.
Overall, i have many strengths when looking at digital technologies such as using desk top publishing and photoshop. However, i do require some assistance on other aspects such as using a video editing as this is not one of my areas of expertise.
For example when using desktop pulishing i can:
- Create text boxes
- Change size of text box
- Insert text
- Change the size/colour of text
- Layer objects
- Change order of objects
- Rotate shapes
I can also use the softare Photophop and by doing so i can:
- Add delete backgrounds
- Change opacity
- Layer images
However when it comes to using equipment such as a camcorder's i lack a in depth knowledge in oredr to produce a high qulaity piece of media. I can use a tripod, load a tape, zoom in and out. But i am unable to apply different seettings such as making it black and white. I am also untrained when editting video footage as i unble to cut footage, move footage, change time speed, add effeccts, remove sound, rewind movies and create them. I can however capture footage, this may be a bassic skill but is essential when creating the piece of media.
Overall, i have many strengths when looking at digital technologies such as using desk top publishing and photoshop. However, i do require some assistance on other aspects such as using a video editing as this is not one of my areas of expertise.
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